August 12, 2011
By: Paul Wormley
Earlier this week Open Sky Media made its first add-on acquisition – Slice Magazine, a city/lifestyle magazine serving the greater Oklahoma City market with a specific focus on the Nichols Hills, Edmond, Norman and Oklahoma City neighborhoods.
Slice Magazine serves an affluent, educated readership that is highly engaged with the magazine. Advertisers recognize the benefits of reaching these engaged readers. Slice Magazine is also a nice compliment to Open Sky Media’s other titles including Austin Monthly and San Antonio Magazine.
Oklahoma City is consistent with Open Sky Media’s desire to operate in top 50 MSA’s. The metro area was recently ranked as the 2nd fastest growing large metro area (based on GMP) and as the #5 top job creation city in the U.S. The greater metro area benefits from the strength of the oil & gas industry, a growing number of large employers, the state government presence in Oklahoma City (capital of Oklahoma) and The University of Oklahoma in Norman. They are also very proud of their Oklahoma City Thunder (the late Seattle Supersonics).
Slice has a dedicated and experienced team that is energized to grow the magazine and to benefit from OSM’s resources.
Open Sky Media continues to seek additional city/lifestyle magazines with strong brands that serve healthy, affluent markets.